Mumbai Police Cracks Up Twitterati By Spreading Road Safety Awareness Through A ‘Gully Boy’ Meme13th January 2019
The trailer of Ranveer Singh and Alia Bhatt starrer Gully Boy released on 9 January 2019 and has taken over the internet since then. In just three days, the trailer has crossed 34 million views and has garnered appreciation from all over the country. In the 2-minutes-42-second long trailer, there are quite a few moments that have attracted the attention of the netizens and have been turned into numerous hilarious memes. While the internet is filled with memes inspired from the Gully Boy trailer, there’s one that has become everyone’s favourite these days and that has come from none other than Mumbai Police.
Recently, Mumbai Police tweeted a meme inspired from Alia Bhatt’s dialogue in the trailer where she says to Ranveer Singh, ‘mar jayega tu’. The Department of Police, Mumbai brilliantly used a hilarious meme from Gully Boy to spread awareness among the two-wheeler drivers about the importance of wearing the helmet.
The tweet features the scene from the trailer where Alia Bhatt is looking at Ranveer Singh and tells him, ‘mar jayega tu’. Along with the picture, here is what Mumbai Police wrote: “When he argues to ride a motorcycle without wearing helmet #SillyBoy.”
The most interesting and probably the funniest part of this tweet is that instead of the viral hashtag #GullyBoy, Mumbai Police brilliantly used #SillyBoy to make their point. Well, they sure deserve full marks for their creativity, don’t they?
This cracked up the Twitterati, and Mumbai Police has been getting compliments from all over the internet for their creativity. Here are some of the tweets appreciating the digital media team of Mumbai Police:
Soon after Mumbai Police, Nagpur Police too jumped on the bandwagon and used another scene from the movie to spread a message among the riders in a light-hearted manner. They used Ranveer Singh’s ‘apna time aayega’ to inspire them to wait patiently at the signals. Here is the picture that Nagpur Police posted on their Twitter handle:
The tweet read as follows:
“When you are frustrated with the long countdown at the Traffic Signal… Just say to yourself…#PatienceMyBoy”
Directed by Zoya Akhtar Gully Boy is inspired by the real life story of underground rappers of Mumbai, Naved Shaikh aka Naezy and Vivian Fernandes aka Divine. Apart from Ranveer Singh and Alia Bhatt, the film also features Kalki Koechlin, Vijay Raaz, Vijay Verma, Siddhant Chaturvedi and Amruta Subhash in key roles. The film will hit the theatres on 14 February 2019. Here, watch the trailer of Gully Boy: